{"title":"Hydration","description":"\u003cp\u003eDehydrated skin is a structural condition that can affect any skin type, even oily and acne-prone complexions. When your skin lacks water, it behaves erratically: it feels tight and uncomfortable, exhibits fine dehydration lines, looks dull, and often triggers a panic response where it overproduces oil to compensate for the internal dryness. In South Africa, our skin constant fights a dual battle against moisture depletion: the biting, arid winds of inland winters, and the constant, moisture-stripping air conditioning required to combat coastal summer humidity.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWhile traditional western moisturizers often rely on heavy, occlusive creams that simply trap existing dryness and clog pores, the Korean skincare approach focuses on layering multi-molecular weight hydration. At The Seoul Palette, our collection of authentic Korean hydrating skincare works through cellular flooding. By delivering biocompatible humectants deep into the skin's layers, these formulas plum the tissue from the inside out, erase fine lines, and lock in a bouncy, luminous, and completely weightless \"water-glow\" (Mul-Gwang) finish.\u003c\/p\u003e","products":[{"product_id":"azelaic-acid-10-hyaluron-redness-soothing-serum-30ml","title":"Azelaic Acid 10 Hyaluron Redness Soothing Serum 30ml","description":"\u003cp data-start=\"188\" data-end=\"543\"\u003eA calming, multi-action treatment that brightens, balances and strengthens sensitive, dry and blemish-prone skin. Powered by 10% Azelaic Acid, this serum helps even skin tone, reduces redness, and improves clarity, while soothing botanicals provide deep hydration, leaving the complexion smooth, supple, and radiant.\u003c\/p\u003e","brand":"Anua","offers":[{"title":"Default Title","offer_id":47073464484068,"sku":null,"price":575.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/azelaic-acid-10-hyaluron-redness-soothing-serum-30ml-and-ampoule-827.webp?v=1778426521"},{"product_id":"pdrn-hyaluronic-acid-capsule-100-serum-30ml","title":"PDRN Hyaluronic Acid Capsule 100 Serum 30ml","description":"\u003cp\u003eThe Anua PDRN Hyaluronic Acid Capsule 100 Serum is a deeply hydrating, skin-repairing formula powered by PDRN and 11 types of Hyaluronic Acid. This advanced treatment delivers intensive moisture, strengthens the skin barrier and supports regeneration for smoother, plumper and more radiant skin. Its lightweight, fast-absorbing capsule technology allows active ingredients to penetrate effectively, making it perfect for all skin types including sensitive and dehydrated skin.\u003c\/p\u003e","brand":"Anua","offers":[{"title":"Default Title","offer_id":47073494892772,"sku":null,"price":595.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/pdrn-hyaluronic-acid-capsule-100-serum-30ml-and-ampoule-686.webp?v=1778426583"},{"product_id":"7-rice-ceramide-hydrating-barrier-serum-50ml","title":"7 Rice Ceramide Hydrating Barrier Serum 50ml","description":"\u003cp data-start=\"199\" data-end=\"622\"\u003eElevate your skincare with the ANUA Rice 7 Ceramide Hydrating Barrier Serum, a high-performance, fragrance-free formula that fortifies the skin barrier, delivers deep hydration, and promotes a radiant, balanced complexion. Enriched with 7 ceramides, ANUA RICERA 7+ and skin-brightening actives, this serum restores resilience, improves elasticity, and nurtures a plump, luminous finish perfect for all skin types.\u003c\/p\u003e","brand":"Anua","offers":[{"title":"Default Title","offer_id":47073519894756,"sku":null,"price":545.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/7-rice-ceramide-hydrating-barrier-serum-50ml-and-ampoule-920.webp?v=1778426647"},{"product_id":"rice-70-glow-milky-toner-250ml","title":"Rice 70 Glow Milky Toner 250ml","description":"\u003cp\u003eThe ANUA Rice 70 Glow Milky Toner is a lightweight, milky toner formulated to reveal radiant, glass-like skin. Enriched with 70% Rice Water and Niacinamide, it brightens, nourishes and smooths the complexion, while supporting a healthy, hydrated skin barrier. Gentle yet effective, it’s suitable for all skin types and integrates seamlessly into your daily routine.\u003c\/p\u003e","brand":"Anua","offers":[{"title":"Default Title","offer_id":47510726213860,"sku":null,"price":485.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/rice-70-glow-milky-toner-250ml-and-pad-911.webp?v=1778426697"},{"product_id":"vegan-collagen-eye-serum","title":"Vegan Collagen Eye Serum","description":"\u003cp\u003eThis eye serum not only addresses fine lines, puffiness, and dark circles but also stands out with its exceptionally nourishing and highly absorbent formula. Ideal for the thin, sensitive skin around the eyes, our eye serum ensures deep penetration and hydration, thanks to advanced formulation technology specifically designed to boost skin absorption.\u003c\/p\u003e\n\u003cp\u003eIt also features a unique CoolTouch Eye Applicator, specifically designed for the gentle care of the eye region.\u003c\/p\u003e","brand":"Axis-Y","offers":[{"title":"Default Title","offer_id":47075808805092,"sku":null,"price":395.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/vegan-collagen-eye-serum-care-400.webp?v=1778427315"},{"product_id":"345-relief-cream-50ml","title":"345 Relief Cream 50ml","description":"\u003cp\u003eDr. Althea 345 Relief Cream is a lightweight, vegan gel cream formulated to soothe, hydrate and restore acne-prone and sensitive skin. Clinically tested as non-comedogenic, it provides calming post-acne care while nourishing the skin with barrier-strengthening ingredients. Its refreshing, non-greasy texture delivers deep hydration and daily relief without irritation.\u003c\/p\u003e","brand":"Dr.Althea","offers":[{"title":"Default Title","offer_id":47077847531748,"sku":null,"price":545.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/345-relief-cream-50ml-moisturiser-608.webp?v=1778427681"},{"product_id":"aqua-marine-jelly-mist-100ml","title":"Aqua Marine Jelly Mist 100ml","description":"\u003cp\u003eDr. Althea’s Aqua Marine Jelly Mist is a vegan, ultra-fine hydrating mist infused with vegan PDRN and 10% deep sea water to deliver instant moisture and a bouncy, glass-skin glow. Its cooling, soothing formula refreshes the skin while enhancing radiance, making it perfect for both skincare and makeup use.\u003c\/p\u003e","brand":"Dr.Althea","offers":[{"title":"Default Title","offer_id":47078188450020,"sku":null,"price":525.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/aqua-marine-jelly-mist-100ml-303.webp?v=1778427798"},{"product_id":"147-barrier-cream-50ml","title":"147 Barrier Cream 50ml","description":"\u003cp\u003eThe 147 Barrier Cream is a deeply nourishing, moisture-rich face moisturiser designed to fortify the skin barrier while delivering long-lasting hydration. This advanced formula is powered by 1 barrier-strengthening ingredient, 4 restorative nourishing ingredients, and 7 essential hydrating elements, offering complete, multi-layer skin support.\u003c\/p\u003e","brand":"Dr.Althea","offers":[{"title":"Default Title","offer_id":47078212960484,"sku":null,"price":545.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/147-barrier-cream-50ml-moisturiser-718.webp?v=1778427882"},{"product_id":"345-relief-cream-mist-100ml","title":"345 Relief Cream Mist 100ml","description":"\u003cp\u003eThis ultra-fine mist instantly floods the skin with replenishing hydration while soothing irritation and strengthening the moisture barrier. The cream–essence blend absorbs seamlessly, restoring softness, calming sensitivity and delivering multi-depth moisture for a plump, dewy and balanced complexion throughout the day. Its unique cream–essence formula blends rich nourishment with weightless freshness, offering balanced hydration in a single spritz.\u003c\/p\u003e","brand":"Dr.Althea","offers":[{"title":"Default Title","offer_id":47078226723044,"sku":null,"price":525.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/345-relief-cream-mist-100ml-clear-glass-bottle-white-spray-115.webp?v=1781346855"},{"product_id":"swimming-pool-toner-300ml","title":"Swimming Pool Toner 300ml","description":"\u003cp\u003eA deeply hydrating, multi-action toner designed to replenish moisture, refine texture and strengthen the skin barrier. Formulated with 8 types of hyaluronic acid, natural enzyme exfoliants and a nutrient-rich 5 Berry Complex, it delivers daily hydration while gently smoothing away dead skin cells. Ideal for dry, dull, sensitive or textured skin, this toner supports a clearer, softer and more radiant complexion with every use. \u003c\/p\u003e","brand":"Eqqualberry","offers":[{"title":"Default Title","offer_id":47078249103588,"sku":null,"price":595.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/swimming-pool-toner-300ml-and-pad-clear-plastic-bottle-white-label-111.webp?v=1781474290"},{"product_id":"swimming-pool-toner-155ml","title":"Swimming Pool Toner 155ml","description":"\u003cp\u003eA deeply hydrating, multi-action toner designed to replenish moisture, refine texture and strengthen the skin barrier. Formulated with 8 types of hyaluronic acid, natural enzyme exfoliants and a nutrient-rich 5 Berry Complex, it delivers daily hydration while gently smoothing away dead skin cells. Ideal for dry, dull, sensitive or textured skin, this toner supports a clearer, softer and more radiant complexion with every use. \u003c\/p\u003e","brand":"Eqqualberry","offers":[{"title":"Default Title","offer_id":47078251692260,"sku":null,"price":425.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/swimming-pool-toner-155ml-and-pad-233.webp?v=1778428192"},{"product_id":"bakuchiol-plumping-serum-30ml","title":"Bakuchiol Plumping Serum 30ml","description":"\u003cp data-start=\"146\" data-end=\"635\"\u003eA gentle yet effective anti-aging serum that harnesses the power of 99% pure Bakuchiol, a plant-derived alternative to retinol. This luxurious formula promotes collagen production to improve skin volume, elasticity and firmness, while reducing the appearance of fine lines and wrinkles without irritation. Enriched with ceramides, peptides and niacinamide, it nourishes, hydrates and refines pores for a smoother, radiant complexion suitable for all skin types, including sensitive skin.\u003c\/p\u003e","brand":"Eqqualberry","offers":[{"title":"Default Title","offer_id":47078259065060,"sku":null,"price":595.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/bakuchiol-plumping-serum-30ml-and-ampoule-524.webp?v=1778428245"},{"product_id":"probiotics-barrier-essence-unscented-120ml","title":"Probiotics Barrier Essence \/ Unscented 120ml","description":"\u003cp\u003eA rich yet lightweight milky essence designed to hydrate, soothe and restore the skin’s natural barrier. Formulated with fermented Black Rice extracts, probiotics and a multi-layer ceramide and fatty acid complex, it nourishes the skin while promoting elasticity, moisture balance and an even tone. Ideal for all skin types, this restorative essence delivers a smooth, radiant and resilient complexion without heaviness or stickiness. \u003c\/p\u003e","brand":"HaruHaru Wonder","offers":[{"title":"Default Title","offer_id":47511269408996,"sku":null,"price":495.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/probiotics-barrier-essence-unscented-120ml-621.webp?v=1778428405"},{"product_id":"4-txa-gel-serum-unscented-30ml","title":"4% TXA Gel Serum \/ Unscented 30ml","description":"\u003cp\u003eA lightweight, potent gel serum designed to target dark spots, hyperpigmentation and uneven skin tone. Formulated with 4% Tranexamic Acid, 4% Niacinamide and Vitamin C, it brightens, evens and revitalizes the complexion while soothing irritation with Centella Asiatica. This gentle yet effective formula absorbs quickly, leaving skin hydrated, calm and radiant, suitable for all skin types.\u003c\/p\u003e","brand":"HaruHaru Wonder","offers":[{"title":"Default Title","offer_id":47078290784484,"sku":null,"price":425.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/4-txa-gel-serum-unscented-30ml-and-ampoule-783.webp?v=1778428504"},{"product_id":"black-rice-hyaluronic-toner-150ml","title":"Black Rice Hyaluronic Toner 150ml","description":"\u003cp\u003eA lightweight, hydrating and refreshing toner formulated with 95% naturally derived ingredients to boost skin moisture, soothe irritation, and enhance elasticity. Utilizing fermented Black Rice extracts and patented Ultra Deep Technology, it delivers nutrients deep into the skin for maximum absorption. 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Perfect for sensitive, post-treatment, or hydration-deprived skin.\u003c\/p\u003e","brand":"iUnik","offers":[{"title":"Default Title","offer_id":47078314574052,"sku":null,"price":450.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/beta-glucan-power-moisture-serum-and-ampoule-clear-glass-bottle-129.webp?v=1781733531"},{"product_id":"niacinamide-10-serum-40ml","title":"Niacinamide 10% Serum 40ml","description":"\u003cp data-start=\"160\" data-end=\"567\"\u003eA lightweight, fast-absorbing serum powered by 10% Niacinamide, Glutathione, Tranexamic Acid, and a calming Triple Centella Complex to visibly brighten the complexion, reduce pigmentation, refine pores, and strengthen the skin barrier. Designed to regulate oil, improve texture, and soothe redness, this gentle yet high-performance formula leaves the skin clearer, smoother, and more radiant with every use.\u003c\/p\u003e","brand":"Jumiso","offers":[{"title":"Default Title","offer_id":47078402425060,"sku":null,"price":395.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/niacinamide-10-serum-40ml-and-ampoule-305.webp?v=1778428898"},{"product_id":"niacinamide-20-serum-40ml","title":"Niacinamide 20% Serum 40ml","description":"\u003cp\u003eA highly concentrated brightening and pore-refining serum powered by 20% Niacinamide, Tranexamic Acid, Glutathione, and a soothing Triple Centella Complex. This advanced Korean formula targets stubborn hyperpigmentation, uneven tone, excess sebum, and visible redness while remaining lightweight, gentle, and fast-absorbing. 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Powered by 1,000 ppm Tranexamic Acid and 1,000 ppm Glutathione, this luxurious cream helps diminish discoloration while boosting radiance, hydration and firmness for a refreshed, awakened look.\u003c\/p\u003e","brand":"Mary\u0026May","offers":[{"title":"Default Title","offer_id":47078414745828,"sku":null,"price":395.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/tranexamic-acid-glutathione-eye-cream-30ml-care-169.webp?v=1778429251"},{"product_id":"deep-vita-c-capsule-cream-55g","title":"Deep Vita C Capsule Cream 55g","description":"\u003cp\u003eUnlock radiant, glowing skin with Medicube’s Deep Vita C Capsule Cream, a dual-texture moisturizer designed to target uneven skin tone, dullness, and fine lines. This innovative cream combines Vitamin Capsules with a transparent gel to deliver potent antioxidants, hydration, and elasticity, leaving skin luminous, refreshed, and revitalised.\u003c\/p\u003e","brand":"Medicube","offers":[{"title":"Default Title","offer_id":47078666764516,"sku":null,"price":600.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/7517\/2068\/files\/deep-vita-c-capsule-cream-55g-moisturiser-277.webp?v=1778429817"},{"product_id":"pdrn-pink-peptide-serum-30ml","title":"PDRN Pink Peptide Serum 30ml","description":"\u003cp\u003eBegin your journey to brighter, firmer, more resilient skin with the PDRN Pink Peptide Glow Serum. This lightweight, deeply hydrating serum targets early signs of uneven tone, dullness, dehydration, and loss of elasticity. With visible improvements in as little as two weeks, the skin appears smoother, plumper, more even-toned, and naturally luminous. 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